Audience

Communications

Indiegraf:

Case Study – Here’s how Peterborough Currents raised $20,000 from readers

Interview – Meet Rachel Chen, Indiegraf’s audience strategist

Social media

Healthing.ca

Created the template for informational Instagram posts –

 

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Allergies or COVID-19? Pollen season is starting in Canada, which means there will be may be a rise in confusion between allergy symptoms and COVID-19. Here’s the rundown. For more info, hit the link in bio. 📸: Getty #allergies #covid19 #pollenseason #symptoms #covıd19symptoms #allergyseason #allergysymptoms #coronavirus #spring #asthma #health #wellness

A post shared by Healthing (@healthing_ca) on Apr 16, 2020 at 7:28am PDT

Ran a UGC campaign in support of frontline healthcare workers at the start of COVID-19 – #HealthingHero

The GrowthOp 

Created and piloted an Instagram Stories event coverage guide – Behind the scenes of “How to roll a perfect joint”

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Somehow, plenty of #cannabis users still rely on a designated roller or pre-rolls. Thankfully, with help from @tweedledoob and the good people of @bsbox.ca and @spark_your_bark — here’s how to roll the perfect joint (Link in bio) 📸: @peter_j_thompson #rollajoint #joint #rollingpapers #cannabiscommunity

A post shared by The Growth Op (@thegrowthop) on Oct 8, 2019 at 9:11am PDT

Repackaged articles for Instagram Stories – Cannabis and World Mental Health Day